brasil+ was the project for an unpublished guide book created for the publishing house romano guerra. the plan was for a series of 12 guides to different brazilian cities, covering four areas: architecture, design, fashion and gastronomy.
on one hand, we had to resolve all the typical problems that go with a (bilingual) guide book, providing the reader with a quick-reference format and clear reading, etc., and all in an a6 pocketbook format (105 x 148 mm).
on the other hand, the main question that arose was how to speak about brazil graphically.Â
the core reference for the graphic design and the name of the series was the pilot plan in brasÃlia, understood as an interpretation of brazil by modern architecture.
the editor abÃlio guerra reminded us of lucio costaâ€™s words, when he said that brasÃlia â€˜was born from the first of all gestures when indicating or taking possession of a place: two lines intersecting at right angles, in other words, a crossâ€™.